Startup Lessons from Netflix – How to Communicate Major Changes to Customers

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So Netflix recently sent me an email casually announcing that the plan I’ve been on for nearly a year is going away. Hmmm…bummer, but these things happen. Then I see the REAL point of the message.  I now have to choose between two slightly cheaper plans, each with half the functionality (streaming with no DVDs, … Continue reading Startup Lessons from Netflix – How to Communicate Major Changes to Customers

Lean Startups: A Scientific Approach to Business, part 2

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The first part of this series, I covered some basics of the Lean Startup and Customer Development philosophies, and how they resemble the Scientific Method. But while many science experiments have nice clean test tubes and controlled environments, business is often a whole lot messier. In the business environment, economies rise and fall, technology improves, … Continue reading Lean Startups: A Scientific Approach to Business, part 2